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5 personas for the public service sector

Personas are especially important for the government sector because the public are increasingly expecting website experiences that are intuitive for them. With Polished Procedures, there's no need to start with a blank page.

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Browse our 30+ industry based persona examples that will help you bring your target audiences to life. Learn how to make your website easier to use for the people visiting your website.

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See common goals for visitors to websites in the financial services industry and how you can make your website more intutive for the people visiting your website.

Browse through our persona templates


Visitors to websites in the education sector have their own set of goals and tasks to complete. Learn how to help these personas achieve their goals on your website.

See personas for the higher education sector

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