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Persona template for a Travel website, Cole

Persona template for 'Young adult traveling to another country' that will save you time and money. Learn how to make your Travel website easier to use for Cole.

Meet 'Young adult traveling to another country', Cole

"I am excited to explore and experience the Australian culture"

Cole is a senior in college wanting to explore the world. He has never really left his home country but wants to explore Australia.

Cole is motivated by traveling and seeing new cultures. Cole is 22-30, lives in a coastal area and works in the suburbs. Cole is single, has no children and is often kept busy with work.

Cole is very comfortable with technology.

He is looking forward seeing The Great Barrier Reef.

How Acme-travel can help Cole

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Social media usage for Cole

Of all the time spent on social media on an average day, the distribution of time is as follows:

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Young adult traveling to another country
Stats for 'Cole' insert_chart
  • Life-stage: beginning their career
  • Age: 22-30 years
  • Annual income: $31,000 - $50,000
  • Internet usage: many times a day
  • Social media usage: very active
Relationships group
  • Marital status: single
  • Children: no
Education/skills school
  • Education level: a high school certificate
  • Technical level: very comfortable
  • English level: native

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