Persona template for: The enthusiastic community member
Persona template for 'The enthusiastic community member' that will save you time and money. Learn how to make your Government website easier to use for Lisa.
Meet 'The enthusiastic community member', Lisa
"My kids are always on their devices and I'd like to see them to get out and about more"
Lisa is a very active community member.
This persona is motivated by engaging with her local community and getting her kids involved. This persona is 38-45, lives in the suburbs and works in the suburbs. Lisa is married, has 3 children and is often kept busy with balancing work and family life.
People like Lisa are comfortable with technology.
Lisa likes the outdoors and is always interested in ways to get her kids off their devices.
How Acme Council can help Lisa
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Website visit goals for www.council.gov
Learn how to make your website easier to use for 'The enthusiastic community member' persona.
'The enthusiastic community member' has recently been visiting websites in the Government sector and has arrived at www.council.gov. Lisa has found that most of the websites in the Government sector have similar messaging and wants to know the main points of difference of Acme Council.
ImportantSee more important information about the 'The enthusiastic community member' persona by buying a membership. See prices or buy now.
See more important information about the 'The enthusiastic community member' persona by buying a membership. See prices or buy now.
Stats for 'Lisa' insert_chart
- Life-stage: mid-way through their career
- Age: 38-45 years
- Annual income: $51,000 - $70,000
- Industry: business
- Internet usage: many times a day
- Social media usage: active
Relationships group
- Marital status: married
- Children: 3
Education/skills school
- Education level: a Certificate
- Technical level: comfortable
- English level: native
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Social media usage for Lisa
Of all the time spent on social media on an average day, the distribution of time is as follows: