Persona template for: The young school leaver
Persona template for 'The young school leaver' that will save you time and money. Learn how to make your higher education website easier to use for Sally.
Meet 'The young school leaver', Sally
"I'm not sure what job I want yet and the course names are confusing."
Sally and her friends are considering their university preferences.
This persona is motivated by getting into a reputable university. This persona is 17-21, and lives in the suburbs . Sally is single, has no children and is often kept busy with her social life.
People like Sally are not comfortable with technology.
She is finishing high school and has never never been away from home for more than a week or two.
How Acme University can help Sally
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Website visit goals for www.achme-U.com
Learn how to make your website easier to use for 'The young school leaver' persona.
'The young school leaver' has recently been visiting websites in the higher education sector and has arrived at www.achme-U.com. Sally has found that most of the websites in the higher education sector have similar messaging and wants to know the main points of difference of Acme University.
ImportantSee more important information about the 'The young school leaver' persona by buying a membership. See prices or buy now.
See more important information about the 'The young school leaver' persona by buying a membership. See prices or buy now.

Stats for 'Sally' insert_chart
- Life-stage: finishing high school
- Age: 17-21 years
- Annual income: under $5,000
- Industry: student
- Internet usage: many times a day
- Social media usage: active
Relationships group
- Marital status: single
- Children: no
Education/skills school
- Education level: a high school certificate
- Technical level: not comfortable
- English level: native
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Social media usage for Sally
Of all the time spent on social media on an average day, the distribution of time is as follows: