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Persona template for: The father looking to return to work

Persona template for 'The father looking to return to work' that will save you time and money. Learn how to make your education website easier to use for Colin.

Meet 'The father looking to return to work', Colin

"It is finally time to enroll our child in school and now I can return to working"

Colin has taken off work and been taking care of their son because his wife must travel for her job.

This persona is motivated by providing and looking out for his child. This persona is 35-45, lives in the suburbs and works close to the city. Colin is married, has 1 child and is often kept busy with entertaining his son and staying in touch with his wife while she's away.

People like Colin are very comfortable with technology.

His son loves to play soccer with him in the backyard so Colin is excited to have him join at team at the school.

How Acme Education can help Colin

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Social media usage for Colin

Of all the time spent on social media on an average day, the distribution of time is as follows:

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The father looking to return to work
Stats for 'Colin' insert_chart
  • Life-stage: raising children
  • Age: 35-45 years
  • Annual income: $71,000 - $90,000
  • Industry: publishing
  • Internet usage: once a day
  • Social media usage: active
Relationships group
  • Marital status: married
  • Children: 1
Education/skills school
  • Education level: an Undergraduate degree
  • Technical level: very comfortable
  • English level: native

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