Template for 'The ambitious networker' persona, Brad
Save time and money by starting with this 'The ambitious networker' persona example. Learn how to make your education website easier to use for Brad. By putting the user first (in this case Brad), you will be creating an experience that meets Brad's expectations, supports their goals and remedies any pain points. This persona example could be used for the education industry.
Meet 'The ambitious networker', named Brad
"I really like going to conferences but there are so many around that I need to be selective with my time and money"
Brad likes to get ahead in his career by staying up to date with current trends and research.
This persona is motivated by career progression and networking. This persona is 30-40, lives in the suburbs and works in the city. Brad is married, has 1 child and is often kept busy with balancing work and family life.
People like Brad are comfortable with technology.
Brad is willing to spend money on an event once he's sure it will be relevant to him, and that he'll be able to network with people at a similar level in their career as him.
How Time to Speak, Chicago can help Brad
Brad has come to Time to Speak, Chicago because Brad's goal is to keep up to date with industry trends. Time to Speak, Chicago could help Brad with this goal by offering Brad insightful talks by expert speakers, and providing with useful collateral, but one of the reasons why Brad has not yet engaged with Time to Speak, Chicago is lack of time and also worried that the seminar won't be relevant to him.
Website visit goals for www.TimeToSpeak.com
Learn how to make your website easier to use for 'The ambitious networker' persona.
'The ambitious networker' has recently been visiting websites in the education sector and has arrived at www.TimeToSpeak.com. Brad has found that most of the websites in the education sector have similar messaging and wants to know the main points of difference of Time to Speak, Chicago.Important
|How we can help
|get a better understanding of the types of speakers will be at the conference/ workshops
|lack of detail on the speakers and their experience
|including sample videos of the speakers at events
Brad is comfortable with technology.
On an average day, Brad has a moderate amount of spare time.
Brad is fairly familiar with the industry specific terms that are used in the education industry.
Devices that Brad uses to access the Time to Speak, Chicago website
Brad uses a computer to access the Time to Speak, Chicago website at work.
Brad uses a tablet to access the Time to Speak, Chicago website while watching TV.
Brad uses a mobile to access the Time to Speak, Chicago website when traveling on public transport.
Stats for 'Brad' insert_chart
- Marital status: married
- Children: 1
- Education level: an Undergraduate degree
- Technical level: comfortable
- English level: native