Template for 'The potential study abroad student' persona, Lauren
Save time and money by starting with this 'The potential study abroad student' persona example. Learn how to make your education website easier to use for Lauren. By putting the user first (in this case Lauren), you will be creating an experience that meets Lauren's expectations, supports their goals and remedies any pain points. This persona example could be used for the education industry.
Meet 'The potential study abroad student', named Lauren
"Traveling and studying abroad is scary but also a goal of mine to accomplish."
Lauren is a college student from Europe wanting to study in America. She is looking to study abroad but fears the journey may not be for her.
This persona is motivated by education and pushing herself outside of her comfort zone. This persona is 18-22, and lives in a coastal area . Lauren is single, has no children and is often kept busy with hanging out with her friends.
People like Lauren are very comfortable with technology.
She is nervous but has always been a good student. She comes from a small town and wants to push herself outside her comfort zone by going to a big city.
How Acme-Education can help Lauren
Lauren has come to Acme-Education because Lauren's problem is knowing nothing about the new country and culture. Acme-Education could help Lauren with this problem by helping calm her nerves with showing her that they will be in a safe area, but one of the reasons why Lauren has not yet engaged with Acme-Education is not knowing how long she will be able to handle being away form home.
Website visit goals for www.acmeeducation.com
Learn how to make your website easier to use for 'The potential study abroad student' persona.
'The potential study abroad student' has recently been visiting websites in the education sector and has arrived at www.acmeeducation.com. Lauren has found that most of the websites in the education sector have similar messaging and wants to know the main points of difference of Acme-Education.Important
|How we can help
|Information on the aspects of studying abroad besides classes
|currently no area designated to general community information
|creating an area for internation students to see the logistics involved with studying here
Lauren is very comfortable with technology.
On an average day, Lauren has a moderate amount of spare time.
Lauren is very familiar with the industry specific terms that are used in the education industry.
Devices that Lauren uses to access the Acme-Education website
Lauren uses a computer to access the Acme-Education website while researching at her favorite coffee shop.
Lauren uses a tablet to access the Acme-Education website while watching TV.
Lauren uses a mobile to access the Acme-Education website when she's out with her friends.
Stats for 'Lauren' insert_chart
- Marital status: single
- Children: no
- Education level: a high school certificate
- Technical level: very comfortable
- English level: native